Belgrade Scoops the Poop.

The city of Belgrade (Serbia’s capital) has found a cheeky (pun intended) way to promote scooping the poop. Apparently, Belgrade has a pretty big problem with dog owners not cleaning up after their pets.

City officials hired advertising agency McCann Erickson Belgrade to create an awareness campaign that also proves the town doesn’t have a shortage of nice butts. In theory, the campaign suggests that when residents bend over to clean up the dog poop, they’re actually creating an even more beautiful city in more ways than one.

This information comes to The New Barker, Florida’s top dog magazine, via Ads of the World.


Briefly, about The New Barker... In our 15th year of publishing original stories with award-winning photography. Reaching 30,000+ dog lovers in print each quarter. Each cover features an original work of art by a different Florida artist. Over the last 11 years, we have donated over $210,000 in cash, product, media space and money to animal welfare organizations across Florida. 30 days after the magazine is distributed and mailed, the digital version is uploaded. The New Barker: Where to stay, play, dine, and just have fun in Florida with your dogs.

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